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Beyond the Beaches: Unearthing the Caribbean & Latin America's Secret Sanctuaries with Marriott Bonvoy

July 19, 2025

Summary

This article highlights Marriott Bonvoy's curated list of "hidden gem" properties across the Caribbean and Latin America, moving beyond the typical tourist hotspots to showcase unique and often overlooked destinations. The focus is on providing travelers with authentic experiences, often emphasizing cultural immersion, natural beauty, and a sense of exclusivity. Marriott is strategically promoting these properties to cater to a growing demand for off-the-beaten-path travel and to diversify its portfolio beyond established resort locations.
The article underscores a shift in traveler preferences – a move away from crowded, mainstream destinations towards more personalized and sustainable travel experiences. These "hidden gems" often offer a more intimate setting, allowing guests to connect with the local culture and environment more deeply. The properties featured range from boutique hotels and eco-lodges to renovated historic buildings, each offering a distinct character and appeal.
Marriott's initiative isn't just about promoting individual properties; it's a broader strategy to enhance its brand image as a curator of unique and memorable travel experiences. By highlighting these less-known locations, Marriott aims to attract a new segment of travelers – those seeking authenticity, adventure, and a departure from the conventional vacation. This also allows Marriott to tap into growing interest in responsible tourism and supporting local economies. The article implicitly acknowledges the impact of the pandemic, suggesting a desire among travelers to explore less crowded and potentially safer destinations.

Key Details

  • Focus: Marriott Bonvoy is highlighting 18 properties across the Caribbean and Latin America.
  • Property Types: Includes boutique hotels, eco-lodges, renovated historic buildings, and unique resorts.
  • Destinations: Spans multiple countries including Mexico, Dominican Republic, Jamaica, Barbados, Colombia, Costa Rica, Panama, and others.
  • Themes: Emphasis on cultural immersion, natural beauty, adventure, and unique experiences.
  • Marriott's Strategy: Diversifying portfolio, catering to demand for off-the-beaten-path travel, enhancing brand image as a curator of unique experiences.
  • Target Audience: Travelers seeking authentic, personalized, and less crowded vacation experiences.
  • Partnerships: Highlighting properties that have strong ties to local communities and sustainable tourism initiatives.

Geographical Information

Location Name Country/Region Key Details
Casa Verde Hotel & Spa Dominican Republic Boutique hotel nestled in a lush tropical setting, offering a serene and private escape. Known for its personalized service and focus on wellness.
Hotel Casa San Francisco Mexico Historic boutique hotel in San Miguel de Allende, offering a blend of colonial charm and modern amenities.
El Silencio Lodge & Spa Costa Rica Eco-lodge nestled in the cloud forest, offering immersive nature experiences, sustainable practices, and wellness retreats.
Hotel Boutique Villa La Estancia Panama Historic boutique hotel in the heart of Panama City, showcasing colonial architecture and offering a cultural immersion experience.
Rose Hall Resort Jamaica Historic resort with a rich cultural heritage, offering a blend of relaxation, adventure, and historical exploration.
And many more... (Refer to the article for the full list) Various Each property boasts unique characteristics and local flavor.

Impact & Implications

  • Travelers:
  • More Options: Travelers have access to a wider range of destinations and accommodation styles.
  • Authentic Experiences: Opportunity for deeper cultural immersion and unique adventures.
  • Less Crowded: Potential for a more relaxed and less crowded vacation experience.
  • Increased Research: Travelers will need to do more research to find these hidden gems.
  • Travel Restrictions/Requirements: (This is highly dependent on the country of destination. Travelers should always check current requirements.)
  • Vaccination mandates (may be easing in many locations).
  • Testing requirements (often eliminated, but can vary).
  • Visa requirements (check based on nationality).
  • Safety Considerations:
  • Research local safety conditions and heed any travel advisories.
  • Be aware of potential risks associated with remote or less developed areas.
  • Exercise caution when exploring unfamiliar environments.

Additional Context

The rise of "slow travel" and a desire for more meaningful experiences have been driving a shift in travel preferences. Travelers are increasingly seeking destinations and accommodations that align with their values – sustainability, cultural preservation, and community engagement. The pandemic further accelerated this trend, as people prioritized safety, space, and connection with nature. Marriott’s initiative taps into this broader trend by showcasing properties that embody these values. The article also reflects a growing trend of travelers seeking to support local economies and businesses.

Original Source

Frequently Asked Questions

Where are these 'hidden gem' properties located?

The properties are located across the Caribbean and Latin America, including countries like Mexico, Dominican Republic, Jamaica, Barbados, Colombia, Costa Rica, and Panama.

What types of properties are included in this collection?

The collection includes boutique hotels, eco-lodges, renovated historic buildings, and unique resorts.

Why is Marriott Bonvoy promoting these less-known destinations?

Marriott is diversifying its portfolio, catering to the growing demand for off-the-beaten-path travel and enhancing its brand image as a curator of unique experiences.

What should travelers consider regarding travel restrictions?

Travelers should check current vaccination mandates, testing requirements, and visa requirements for their destination.

What kind of experiences can I expect at these hidden gem locations?

Travelers can expect authentic cultural immersion, opportunities for adventure, and a more intimate setting compared to typical tourist hotspots.

About the Author
Author avatar
Sarah Johnson
Senior Travel Analyst & Industry Expert
Hotel reviewer and hospitality consultant.
Experience: 8+ years in travel journalism
Expertise: Global travel trends & industry analysis
Authority: Certified travel industry analyst
Trust: Verified travel news source
Specializations:
Airline Industry Hotel & Hospitality Cruise Lines Tourism Trends Travel Technology Destination Analysis
Key Achievements:
  • Published 500+ travel industry articles
  • Featured in major travel publications
  • Industry conference speaker
  • Travel industry certification holder
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